{"id":464985,"date":"2024-09-26T22:00:30","date_gmt":"2024-09-26T22:00:30","guid":{"rendered":"https:\/\/nielseniq.com\/?post_type=landing_page&#038;p=464985"},"modified":"2025-06-12T23:14:07","modified_gmt":"2025-06-12T23:14:07","slug":"explore-our-success-stories","status":"publish","type":"landing_page","link":"https:\/\/nielseniq.com\/global\/en\/landing-page\/explore-our-success-stories\/","title":{"rendered":"Explore our Success Stories"},"content":{"rendered":"<div class=\"wp-block-group alignfull teardrop-pattern-hero-callout is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-cover aligncenter is-light has-parallax is-position-center-center\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--medium);padding-bottom:var(--wp--preset--spacing--medium)\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#afb4b3\"><\/span><div role=\"img\" aria-label=\"Solutions L2 header image\" class=\"wp-block-cover__image-background wp-image-443634 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/solutions-L2-header-image.png)\"><\/div><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-cover is-light  is-style-teardrop\" style=\"margin-top:0;padding-right:0;padding-left:0\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-third-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-77325d0c wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-right:var(--wp--preset--spacing--medium);padding-left:var(--wp--preset--spacing--medium)\">\n<h1 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-032244fa81fb00d81d53375cef0243a4\" id=\"h-explore-our-success-stories\">Explore our Success Stories<\/h1>\n\n\n\n<p class=\"has-second-color has-text-color has-link-color wp-elements-0cc2bf36d00593c765777d1525effde2\">With NielsenIQ, the biggest companies in the world partner with us for unrivaled consumer intelligence. We are proud, and so are our clients.&nbsp;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-0\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button\"><a class=\"wp-block-button__link has-third-color has-accent-first-background-color has-text-color has-background wp-element-button\" href=\"#\">Talk to an expert<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms \"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSDSUNL58XH\" class=\"embed-iframe ms-form-iframe ms-form-id-36d71992-4d15-f011-998a-7c1e525f05ae\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/36d71992-4d15-f011-998a-7c1e525f05ae?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Flanding-page%2Fexplore-our-success-stories%2F&amp;uniqueid=MSDSUNL58XH&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a030059bb6e0&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a030059bb6e2&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Flanding-page%2Fexplore-our-success-stories%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Flanding-page%2Fexplore-our-success-stories%2F&amp;utm_term=global_above-market_success-stories-main-page\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n<\/div><div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-niq-blocks-nlsn-heading-separator\"><div class=\"heading-separator\"><div class=\"separator-meta-row row justify-content-between\"><div class=\"col-sm-4 col-md-3 col-lg-2 col-12\"><div class=\"header-col-primary\"><h5 class=\"mr-auto d-none d-sm-block\">Success stories<\/h5><h5 class=\"mobile-meta-heading mr-auto d-block d-sm-none\">Success stories<\/h5><\/div><\/div><div class=\"col-sm-8 col-md-9 col-lg-10 d-none d-sm-block\"><div class=\"header-col-secondary d-flex justify-content-end\"><\/div><\/div><\/div><\/div><\/div><div class=\"wp-block-niq-blocks-niq-smart-list niq-smart-list niq-smart-list-filtered entry-related-posts\">\n\n\t\t\n\n\t\t\n\t\t\t<div class=\"filter-options row no-gutters card-gutters search-header justify-content-center align-items-center\">\n\n\t\t\t\t<div class=\"card-col col-sm-12 col-md-12 col-lg-8\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"search-tags\" style=\"display: none\">\n\t\t<div class=\"label-class search-tags-label\">Active filters\n:<\/div>\n\t\t<div class=\"row no-gutters card-gutters search-tags align-items-center\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<div class=\"search-tags-block\">\n\t\t\t\t\t<div class=\"d-inline tag-group\">\n\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"tag-clear-all d-inline-flex\">\n\t\t\t\t\t<a href=\"\" class=\"clear-all clear-all-filtered niq-underline-black\">Clear all\n<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"card-col col-sm-12 col-md-6 col-lg-2\">\n\t\t\t\t\t<div class=\"search-select search-select-filtered-tags select-filtered\">\n\t\t\t\t\t\t<select value-group=\"filtered-tags\" name=\"filtered-tags\" id=\"select-filtered-tags\" multiple class=\"selectpicker select-search select-multiple select-multiple-filtered\" title=\"Tags\n\" data-selected-text-format=\"static\" data-dropupauto=\"false\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<optgroup label=\"Formats\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Success Story\" value=\".formats-success-story\">\n\t\t\t\t\t\tSuccess Story\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/optgroup>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<optgroup label=\"Industries\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Small and Medium Business\" value=\".industries-smb\">\n\t\t\t\t\t\tSmall and Medium Business\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Consumer Packaged Goods\" value=\".industries-consumer-packaged-goods\">\n\t\t\t\t\t\tConsumer Packaged Goods\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Technology and Durables\" value=\".industries-tech-durables\">\n\t\t\t\t\t\tTechnology and Durables\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Financial Services\" value=\".industries-financial-services\">\n\t\t\t\t\t\tFinancial Services\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Public Sector\" value=\".industries-public-sector\">\n\t\t\t\t\t\tPublic Sector\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Media\" value=\".industries-media\">\n\t\t\t\t\t\tMedia\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<option data-filtered-tags=\"Automotive\" value=\".industries-automotive\">\n\t\t\t\t\t\tAutomotive\n\t\t\t\t\t<\/option>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/optgroup>\n\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"card-col col-sm-12 offset-sm-1 col-md-6 offset-md-0 col-lg-2\">\n\t\t\t\t\t\t<div class=\"search-select search-select-sortby select-filtered\">\n\t\t\t\t\t\t\t<select name=\"order\" id=\"select-order\" class=\"selectpicker select-search select-single select-single-filtered\" title=\"\" data-dropupauto=\"false\">\n\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<option title=\" Sort by\n:  Newest\n\" data-orderby=\"original-order\" value=\"original-order\">\n\t\t\t\t\tNewest\n \t\t\t\t<\/option>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\n\t\t\t\t<option title=\" Sort by\n:  Alphabetical\n\" data-orderby=\"name\" value=\"name\">\n\t\t\t\t\tAlphabetical\n (A-Z)\t\t\t\t<\/option>\n\n\t\t\t\t\t\t<\/select>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t<div id=\"grid-container\" class=\"row no-gutters card-gutters \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-606485 insight type-insight status-publish hentry insight_categories-brand-strategy formats-success-story marketing_funnel_stages-awareness industries-smb markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/driving-measurable-roi-with-tiktok-how-premium-beauty-brands-unlocked-186-higher-returns\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Driving Measurable ROI with TikTok: How Premium Beauty Brands Unlocked 186% Higher Returns&nbsp;\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Driving Measurable ROI with TikTok: How Premium Beauty Brands Unlocked 186% Higher Returns&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tSmall and Medium Business\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">A leading premium beauty advertiser in Central East Europe, operating in a highly competitive market where digital channels dominate consumer engagement. The brand targets beauty-conscious consumers &hellip;<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 1 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" 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id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-548752 insight type-insight status-publish has-post-thumbnail hentry insight_categories-e-commerce formats-success-story marketing_funnel_stages-consideration industries-consumer-packaged-goods industries-retail-cpg-fmcg topics-cpg-foods brand_architecture-brand-and-media brand_architecture-product-content roles-digital-retail-media roles-e-commerce lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/rewe-from-fragmented-content-to-digital-shelf-excellence-with-niq-brandbank\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for From Fragmented Content to Digital Shelf Excellence\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=1536,1024 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/From-fragmented-content-to-digital-shelf-exellence-mirrored.jpg?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>From Fragmented Content to Digital Shelf Excellence<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tFood\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how REWE Romania streamlined Private Label content management and improved digital shelf performance with NIQ Brandbank.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/penny.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 2 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g 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<\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-588444 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy formats-success-story industries-tech-durables-manufacturers industries-tech-durables topics-technology-telecommunications markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/lenovo-data-driven-strategy-accelerated-growth-in-gaming-and-premium-notebook-segments-in-czech-republic\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img width=\"1024\" height=\"673\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"setup with computer and keyboard\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png 1950w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=150,99 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=300,197 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=768,505 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=1024,673 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=1536,1009 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-case-study.png?resize=1440,946 1440w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 1440px) 100vw, 1980px\" decoding=\"async\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Lenovo + Data-Driven Strategy = Accelerated Growth in Gaming and Premium Notebook Segments in Czech Republic<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology &amp; Telecommunications\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Lenovo, a recognized global leader in technology and innovation,&nbsp;identified&nbsp;a powerful opportunity for growth as consumer preferences evolved in the post&#8209;COVID era.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/lenovo-logo.jpg\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 3 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-585250 insight type-insight status-publish has-post-thumbnail hentry insight_categories-e-commerce formats-success-story industries-consumer-packaged-goods topics-pet-care brand_architecture-consumer-behavior brand_architecture-omnichannel-commerce roles-digital-retail-media roles-e-commerce roles-retailer roles-shopper-insights roles-shopper-marketing markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/turning-omni-channel-intelligence-into-competitive-advantage-in-the-european-pet-market\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"cat and dog playing\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png 1950w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=1536,1024 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/zooplus-niq-success-case.png?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 1440px) 100vw, 1980px\" decoding=\"async\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Turning omni&#8209;channel intelligence into competitive advantage in the European pet market&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tPet\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">zooplus case study showcasing how NIQ&rsquo;s e&#8209;commerce and omni&#8209;channel insights help drive smarter decisions in the European pet market.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/Zooplus_Logo-2024-877x493-1.jpg\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 4 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g 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L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-580207 insight type-insight status-publish has-post-thumbnail hentry insight_categories-data-science-analytics formats-success-story industries-tech-durables topics-data-analytics brand_architecture-growth-strategy presentation-hero lead_source-state-of-td-category-insights markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/how-hisense-fueled-global-expansion-through-data-driven-decisions\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for How Hisense Fueled Global Expansion Through Data&#8209;Driven Decisions\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/shutterstock_1683775669-1536x1024-1.jpeg?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 1440px) 100vw, 1980px\" decoding=\"async\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Hisense Fueled Global Expansion Through Data&#8209;Driven Decisions&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tData Analytics\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Hisense partnered with NIQ to accelerate global growth through real-time market intelligence, driving agility and competitive advantage.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Hisense-Logo.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 5 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        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insight_categories-artificial-intelligence formats-success-story industries-consumer-packaged-goods industries-smb brand_architecture-growth-strategy brand_architecture-innovation lead_source-bases lead_source-gc-team-only-trending-insights markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/niqs-longstanding-relationship-with-reckitt-drives-faster-innovation-go-to-market-and-customer-centricity\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for NIQ&rsquo;s longstanding relationship with Reckitt drives faster Innovation, Go-To-Market, and Customer-Centricity\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp 2559w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=150,84 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=300,169 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=768,432 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=1024,576 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=1536,864 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=2048,1152 2048w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=1980,1113 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/drElaine-interview-1.webp?resize=1440,810 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>NIQ&rsquo;s longstanding relationship&nbsp;with&nbsp;Reckitt drives faster Innovation, Go-To-Market, and Customer-Centricity&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tSmall and Medium Business\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Accelerate your innovation journey with NIQ: AI solutions, predictive insights, and global specialists helping brands grow and delight consumers.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 6 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div 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<title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-579859 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy formats-success-story industries-consumer-packaged-goods industries-cpg-manufacturers topics-dairy brand_architecture-brand-and-media brand_architecture-brand-strategy lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2026\/winning-the-online-shopper-mullers-journey-to-optimizing-product-content-with-niq-brandbank\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"asian girl looking at her phone\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png 1950w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=150,85 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=300,169 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=768,433 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=1024,578 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=1536,866 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/Asian-Girl-looking-her-phone.png?resize=1440,812 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Winning The&nbsp;Online Shopper: Muller&rsquo;s journey to&nbsp;optimizing&nbsp;product content with NIQ Brandbank&rsquo;s&nbsp;Shopper Experience&nbsp;Platform.&nbsp; &nbsp;&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tDairy\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">How has using the Shopper Experience Platform&nbsp;benefited&nbsp;your business?&nbsp; &ldquo;The Shopper Experience Platform has forced our internal marketing teams to reconsider what key product &hellip;<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/01\/Diseno-sin-titulo-29.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 7 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" 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<path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-570813 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy insight_categories-featured formats-success-story industries-retail-cpg-fmcg roles-marketing roles-revenue-growth-manager markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/dm-success-story-growth-powered-by-smart-data-and-strong-partnership\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image 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https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-983235484.jpg?resize=1536,1025 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-983235484.jpg?resize=2048,1367 2048w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-983235484.jpg?resize=1980,1321 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-983235484.jpg?resize=1440,961 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>dm Success Story: Growth Powered by Smart Data and Strong Partnership<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Data-driven insights and assortment optimization empower dm to strengthen market leadership in Austria&rsquo;s FMCG retail and set new standards in category management.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/12\/dm_LogoKontur_RGB_big-1.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 8 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        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insight_categories-pricing-and-promotion formats-success-story marketing_funnel_stages-consideration industries-tech-durables brand_architecture-analytics-and-activation brand_architecture-pricing-and-promotion markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/how-samsung-spain-turned-pricing-complexity-into-strategic-advantage\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for How Samsung Spain Turned Pricing Complexity into Strategic Advantage\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png 1950w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=150,85 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=300,169 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=768,433 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=1024,578 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=1536,866 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/girl-looking-at-the-computer.png?resize=1440,812 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Samsung Spain Turned Pricing Complexity into Strategic Advantage&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Samsung Spain leveraged Online Price Monitoring (OPM) to transform pricing strategy with real-time insights.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div 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src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Case Study: Discover how Nestl&eacute; partnered with NIQ to optimize product detail pages for Digital Commerce success.\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png 1393w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1400194993-6000x4000-e159a59-2.png?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Case Study: Discover how Nestl&eacute; partnered with NIQ to optimize product detail pages for Digital Commerce success.<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how Nestl&eacute; and NIQ optimized product detail pages for digital commerce, boosting ingredient visibility and search rankings by 10%.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 10 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" 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no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Lenovo Indonesia: A Journey of Innovation and Growth with NielsenIQ GfK\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp 1199w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp?resize=768,511 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/11\/GettyImages-1227389598-1200x798-36b7a2e.webp?resize=1024,682 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Lenovo Indonesia: A Journey of Innovation and Growth with NielsenIQ GfK<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Lenovo Indonesia partnered with NielsenIQ GfK to unlock smarter growth, leveraging market insights for strategic decisions and innovation. Download the full case study.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 11 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" 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class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Spain Pitch Slam Winner<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tSmall and Medium Business\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Mexiqalia, winner of NIQ Pitch Slam Spain 2025, leveraged NIQ Discover and data-driven insights to secure retail attention, optimize pricing, and accelerate growth in Spain&rsquo;s &hellip; <\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 12 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" 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<path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-561467 insight type-insight status-publish has-post-thumbnail hentry insight_categories-consumer-behavior insight_categories-industry-trends-secondary formats-success-story marketing_funnel_stages-awareness industries-consumer-packaged-goods industries-tech-durables-retail topics-consumer-behavior topics-germany topics-western-europe markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/future-ready-civd-relies-on-gfk-insights-for-the-post-covid-era\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Woman drinking water and living in a camper RV van motorhome\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg 1199w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/GettyImages-1350289795-1200x800-1.jpg?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Future Ready: CIVD Relies on GfK Insights for the Post-COVID Era&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tGermany\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tWestern Europe\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">As the industry association for caravaning, CIVD was tasked with conducting the market analysis and sharing the results with its members. Given the strong and trusted collaboration over the past five &hellip; <\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/10\/cvid-logo-dark.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 13 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    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L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-551091 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy formats-success-story marketing_funnel_stages-awareness industries-consumer-packaged-goods industries-cpg-manufacturers industries-smb topics-beverage-alcohol topics-north-america brand_architecture-revenue-growth-management markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/how-abita-brewing-used-niq-data-to-strengthen-regional-dominance-and-expand-retail-presence\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Group of friends enjoying some beverages\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg 1280w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/group-of-friends-enjoying-beverages.jpg?resize=1024,682 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Abita Brewing Used NIQ Data to Strengthen Regional Dominance and Expand Retail Presence<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tSmall and Medium Business\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tBeverage\/Alcohol\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tNorth America\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Abita Brewing used NIQ Byzzer to gain market insights, expand retail presence, and drive innovation in the craft beer industry.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 14 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        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insight_categories-e-commerce insight_categories-e-commerce-secondary formats-success-story marketing_funnel_stages-awareness industries-consumer-packaged-goods industries-cpg-manufacturers topics-diy-home-living brand_architecture-omnichannel-commerce lead_source-retail-measurement-services markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/empowering-heritage-brands-with-niq-data-innovation-drives-new-growth\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Empowering Heritage Brands with NIQ Data: Innovation Drives New Growth\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg 5184w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=1536,1025 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=2048,1366 2048w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=1980,1321 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/GettyImages-1320080508.jpg?resize=1440,961 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Empowering Heritage Brands with NIQ Data: Innovation Drives New Growth<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tDIY, Home &amp; Living\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">In 2017, White Cat partnered with global leading consumer intelligence company &mdash;&mdash; NielsenIQ to embark on a data-driven digital transformation journey. With NIQ omni-channel solution, White Cat &hellip; <\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 15 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" 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id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-549384 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-consumer-packaged-goods topics-asia-pacific brand_architecture-market-measurement roles-brand-marketing roles-marketing lead_source-bases markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/reimagining-everyday-wellness-how-blend-45-brewed-a-bold-success\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Reimagining Everyday Wellness: How Blend 45 brewed a bold success\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=1536,1024 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/How-blend-45-brewed-a-bold-success-header-image.jpg?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Reimagining Everyday Wellness: How Blend 45 brewed a bold success<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tAsia Pacific\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Unlock brand innovation solutions with data-driven insights. Drive product renovation, improve products, and capture high-growth market opportunities.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/08\/Blend45logo.jpg\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 16 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" 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L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-546986 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy formats-success-story marketing_funnel_stages-awareness industries-media topics-asia-pacific topics-global-markets brand_architecture-brand-and-media brand_architecture-consumer-behavior markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/rethinking-elevator-advertising-focus-medias-data-driven-approach\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Rethinking Elevator Advertising: Focus Media&rsquo;s data-driven approach\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png 1280w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Image-1.png?resize=1024,682 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Rethinking Elevator Advertising: Focus Media&rsquo;s data-driven approach<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tMedia\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tAsia Pacific\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tGlobal Markets\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Focus Media uses NielsenIQ data to transform elevator advertising, boost brand recall, and expand across global urban markets.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/07\/GFM-Logo.jpg\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 17 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-540281 insight type-insight status-publish has-post-thumbnail hentry insight_categories-brand-strategy formats-success-story marketing_funnel_stages-consideration industries-consumer-packaged-goods topics-asia-pacific topics-consumer-behavior brand_architecture-brand-and-media brand_architecture-brand-strategy brand_architecture-marketing-effectiveness markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/calbee-moh-seng-pte-ltd\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Potato Chips\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/potato-chips.jpg?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Calbee Moh Seng Pte Ltd<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tAsia Pacific\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Calbee Moh Seng used NielsenIQ&rsquo;s data to boost brand perception, track market share, and make smarter decisions in Singapore&rsquo;s snack market.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/calbee-logo-V2-230.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 18 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-538929 insight type-insight status-publish has-post-thumbnail hentry insight_categories-consumer-behavior insight_categories-data-science-analytics formats-success-story marketing_funnel_stages-awareness industries-tech-durables-manufacturers industries-tech-durables topics-germany brand_architecture-consumer-behavior brand_architecture-strategic-analytics-and-insights roles-retailer lead_source-geomarketing lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/from-regional-sales-potentials-to-a-new-sales-structure\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"409\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for From regional sales potentials to a new sales structure\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg 1280w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg?resize=150,60 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg?resize=300,120 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg?resize=768,307 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/GettyImages-597070777_use_case_v-zug.jpg?resize=1024,409 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>From regional sales potentials to a new sales structure<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tGermany\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how V-ZUG leveraged NIQ&rsquo;s geomarketing solutions to map their regional market potential and optimize their sales structure.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 19 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-538731 insight type-insight status-publish hentry insight_categories-e-commerce formats-success-story marketing_funnel_stages-decision lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/asda-cgi-case-study\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Asda utilizes Omnishopper Create to streamline the product onboarding process\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Asda utilizes Omnishopper Create to streamline the product onboarding process<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how ASDA used CGI content from NIQ Brandbank to enhance product imagery, drive engagement, and increase cart value in just 6 weeks.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 20 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-538716 insight type-insight status-publish has-post-thumbnail hentry insight_categories-e-commerce formats-success-story marketing_funnel_stages-awareness lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/morrisons-utilise-niq-brandbanks-cgi-technology-with-omnishopper-create\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Morrisons utilise NIQ Brandbank&rsquo;s CGI technology with Omnishopper Create\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg?resize=768,513 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Morrisons-success-story-1200.jpg?resize=1024,684 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Morrisons utilise NIQ Brandbank&rsquo;s CGI technology with Omnishopper Create&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Morrisons cut costs and sped up product launches using NIQ Brandbank&rsquo;s Omnishopper Create CGI technology.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 21 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-530578 insight type-insight status-publish hentry insight_categories-product-innovation formats-success-story marketing_funnel_stages-awareness industries-smb topics-consumer-behavior markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/china-pitch-slam-winner\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"China Pitch Slam Winner\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>China Pitch Slam Winner<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tSmall and Medium Business\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how COCOPRO used NielsenIQ insights to win China&rsquo;s Pitch Slam, launch a hit product line, and thrive in the competitive beverage market.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/COCOPRO.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 22 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-531862 insight type-insight status-publish has-post-thumbnail hentry insight_categories-consumer-behavior formats-success-story marketing_funnel_stages-decision industries-retail-cpg-fmcg brand_architecture-audiences-and-personalization roles-retailer markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/how-super-pharm-achieved-over-25-program-lift-with-strategic-personalization\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"731\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Woman with dark hair and red shirt holding phone looks at product in a pharmacy store\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg?resize=150,107 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg?resize=300,214 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg?resize=768,548 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/woman-looks-at-product-in-pharmacy.jpg?resize=1024,731 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Super-Pharm achieved over 25% program lift with strategic personalization<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how Super-Pharm leveraged NIQ Activate to boost engagement, coupon redemption, and sales with strategic personalization.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 23 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-518913 insight type-insight status-publish has-post-thumbnail hentry insight_categories-product-innovation formats-success-story marketing_funnel_stages-consideration industries-consumer-packaged-goods industries-cpg-manufacturers topics-beauty-personal-care brand_architecture-strategic-analytics-and-insights roles-category-manager markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/how-milani-cosmetics-used-data-to-expand-shelf-space\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Three ladies putting on makeup\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/three-girls-putting-on-makeup.jpg?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Milani Cosmetics Used Data to Expand Shelf Space<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tBeauty &amp; Personal Care\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Learn how Milani Cosmetics used NielsenIQ data to optimize retail strategy, expand shelf space, and grow visibility in the competitive beauty market.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/IMG_1082.jpeg\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 24 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-503764 insight type-insight status-publish hentry insight_categories-brand-strategy-secondary insight_categories-consumer-behavior insight_categories-e-commerce-secondary formats-success-story marketing_funnel_stages-consideration industries-retail-cpg-fmcg brand_architecture-brand-and-media brand_architecture-buying-behavior roles-digital-retail-media roles-marketing roles-retailer markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/case-study-unlocking-creativity-with-science-backed-insights\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Unlocking creativity with science backed insights\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Unlocking creativity with science backed insights<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Walmart Connect partnered with NielsenIQ Ad Effectiveness to leverage its deep repository of data, to gain creative insights that drive ROI.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/02\/walmart-connect-logo.png\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 25 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-511843 insight type-insight status-publish has-post-thumbnail hentry insight_categories-data-science-analytics formats-success-story marketing_funnel_stages-decision industries-tech-durables-retail industries-tech-durables topics-india brand_architecture-market-measurement lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/chennai-mobile-delivering-strategic-growth-success\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Chennai Mobile: Delivering strategic growth success\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg 1900w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=1024,682 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=1536,1023 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/03\/Chennai-Mobiles-Header-Image.jpg?resize=1440,959 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Chennai Mobile: Delivering strategic growth success<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tIndia\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Find out how NIQ&rsquo;s unique combination of products can elevate your tactical, business decision making. Read the success story now!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 26 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" 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src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/10\/Brand-positioning_header.webp?w=1000\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for RB Iberia Boosts ROI with NielsenIQ Digital Purchases\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/10\/Brand-positioning_header.webp 1000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/10\/Brand-positioning_header.webp?resize=150,60 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/10\/Brand-positioning_header.webp?resize=300,120 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/10\/Brand-positioning_header.webp?resize=768,307 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>RB Iberia Boosts ROI with NielsenIQ Digital Purchases<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tRevenue Strategy\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how RB Iberia uses NielsenIQ Digital Purchases to gain real-time insights, improve strategy, and drive performance across consumer markets.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo 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src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Powering Growth: How FreshDirect Leverages Data &amp; Supplier Collaboration\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg 1280w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg?resize=150,75 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg?resize=300,149 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg?resize=768,382 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2022\/05\/GettyImages-1218213325-1280.jpg?resize=1024,510 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Powering Growth: How FreshDirect Leverages Data &amp; Supplier Collaboration&nbsp;&nbsp;&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tData Analytics\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">FreshDirect leverages NielsenIQ data and supplier collaboration to drive growth and customer satisfaction. Discover more.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 28 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n      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<\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-500439 insight type-insight status-publish hentry insight_categories-consumer-behavior insight_categories-e-commerce formats-success-story marketing_funnel_stages-awareness topics-consumer-behavior topics-data-analytics brand_architecture-consumer-behavior brand_architecture-market-trends markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/from-insights-to-impact-mackies-of-scotlands-success-story\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"How NIQ Connected Partner, Alpine Online, Helped Mackie&rsquo;s Grow Smarter\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How NIQ Connected Partner, Alpine Online, Helped Mackie&rsquo;s Grow Smarter<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Behavior\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tData Analytics\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Alpine Online helped Mackie&rsquo;s of Scotland use NielsenIQ data to expand shelf space, boost sales, and drive smarter retail decisions.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 29 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div 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<title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-496001 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-tech-durables-manufacturers industries-tech-durables topics-egypt brand_architecture-growth-strategy brand_architecture-market-measurement lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/el-araby-addressing-market-share-decline-in-the-exhaust-fans-category\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for El Araby: Addressing Market Share Decline in the Exhaust Fans Category\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg 2000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=1024,682 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=1536,1024 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=1980,1320 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Al-araby_header.jpg?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>El Araby: Addressing Market Share Decline in the Exhaust Fans Category<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tEgypt\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how El-Araby reversed its market share decline in exhaust fans with strategic insights. Learn more about their success story!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 30 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-495987 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-tech-durables-manufacturers topics-ukraine brand_architecture-market-measurement lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2025\/electrolux-ukraine-optimizing-sales-during-black-friday\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Electrolux Ukraine: Optimizing Sales During Black Friday\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg 2000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=768,513 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=1024,684 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=1536,1025 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=1980,1322 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/Electrolux-header.jpg?resize=1440,961 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Electrolux Ukraine: Optimizing Sales During Black Friday<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tUkraine\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Electrolux Ukraine boosted Black Friday sales with strategic insights. Learn from their success story. Read more!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 31 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        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src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Hama: Elevating business decision-making\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg 6076w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=150,111 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=300,221 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=768,566 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=1024,755 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=1536,1133 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=2048,1510 2048w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=1980,1460 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/Hama-case.jpg?resize=1440,1062 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Hama: Elevating business decision-making<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tGermany\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Find out how GfK support Hama from identifying potential to executing campaigns. Read the success story now!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 32 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" 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\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for ANVR: Monitoring a market in motion\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg 4256w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=768,511 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=1024,681 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=1536,1022 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=2048,1363 2048w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=1980,1318 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/ANVR.jpg?resize=1440,958 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>ANVR: Monitoring a market in motion<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tNetherlands\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Find out how Dutch travel industry association ANVR relies on market intelligence from GfK-An NIQ Company. Read the success story now!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 33 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" 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https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/GettyImages-871227814-1200x800-9b9f185.png?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How Sigma Healthcare Optimized Space Planning with NIQ Spaceman<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Sigma Healthcare used NIQ Spaceman to improve space planning, enhance store layouts, and drive efficiency across pharmacy operations.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/12\/sigma-healthcare-logo.webp\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 34 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between 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custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/jewson-enhancing-strategic-and-tactical-planning\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Jewson: Enhancing strategic and tactical planning\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=1024,682 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=1536,1023 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/Jewson_header.jpg?resize=1440,959 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Jewson: Enhancing strategic and tactical planning<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tUnited Kingdom\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Jewson leverages NielsenIQ insights for strategic planning. Learn from their success story. Read more now!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 35 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n      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ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"741\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Retail\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=150,109 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=300,217 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=768,556 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=1024,741 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=1536,1112 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/GettyImages-10192065.jpg?resize=1440,1043 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Transform your customer strategy with data-driven enterprise segmentation&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Learn how data-driven enterprise segmentation helps businesses optimize customer strategies and drive targeted growth with actionable consumer insights.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 36 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div 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<title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-484259 insight type-insight status-publish has-post-thumbnail hentry insight_categories-e-commerce formats-success-story marketing_funnel_stages-decision industries-tech-durables-manufacturers topics-united-states-of-america brand_architecture-analytics-and-activation brand_architecture-product-content lead_source-brandbank lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/visiontek-optimizing-product-content-for-ecommerce\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"666\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"A group of smiling entrepreneurs brainstorming about some project while standing at the office desk.\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg 2000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=150,98 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=300,195 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=768,500 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=1024,666 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=1536,999 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=1980,1288 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/11\/VisionTek_header_resized.jpg?resize=1440,937 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>VisionTek: Optimizing product content for eCommerce<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tUnited States of America\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how VisionTek boosted e-commerce success by optimizing product content with NIQ insights. Learn more and enhance your strategy!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 37 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-461932 insight type-insight status-publish hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-cpg-manufacturers brand_architecture-analytics-and-activation brand_architecture-digital-commerce-activation markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/foxintelligence-has-allowed-us-to-truly-understand-the-dynamics-of-our-online-market-as-well-as-the-behaviour-of-e-shoppers\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Lacoste: Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Lacoste: Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Lacoste utilized Foxintelligence by NIQ to gain precise insights into e-shopper behavior, refine competitive analysis, &amp; boost market share.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 38 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-462002 insight type-insight status-publish hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-cpg-manufacturers brand_architecture-analytics-and-activation brand_architecture-digital-commerce-activation markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/decathlon-foxintelligences-top-client-in-terms-ofactive-users\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Decathlon: Foxintelligence&rsquo;s top client in terms ofactive users\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Decathlon: Foxintelligence&rsquo;s top client in terms ofactive users<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Explore how Decathlon became Foxintelligence&rsquo;s top client by leveraging consumer panel data to boost engagement, strategy, and digital performance.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 39 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-461988 insight type-insight status-publish hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-consumer-packaged-goods brand_architecture-brand-and-media brand_architecture-product-content lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/carrefour-saw-elevated-cart-value-after-implementing-rich-media-content\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Carrefour saw elevated cart value after implementing Rich Media Content\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Carrefour saw elevated cart value after implementing Rich Media Content<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how Carrefour enhanced online shopper engagement &amp; increased average cart value by integrating rich media content into their product listings.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 40 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-461967 insight type-insight status-publish hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-consumer-packaged-goods brand_architecture-brand-and-media brand_architecture-product-content lead_source-brandbank markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/asda-saw-elevated-cart-value-in-just-6-weeks-after-implementing-rich-media-content\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Asda saw elevated cart value in just 6 weeks after implementing Rich Media Content\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Asda saw elevated cart value in just 6 weeks after implementing Rich Media Content<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">ASDA increased cart value in just 6 weeks using rich media content. Learn how rich media can drive your retail performance too!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 41 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-452063 insight type-insight status-publish has-post-thumbnail hentry insight_categories-consumer-behavior insight_categories-industry-trends insight_categories-pricing-and-promotion formats-success-story marketing_funnel_stages-decision industries-retail-cpg-fmcg lead_source-assortment-and-merchandising markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/how-omv-leveraged-niq-pricing-intelligence-to-deliver-business-goals\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Retail\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=1024,683 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=1536,1024 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/GettyImages-1488432598.jpg?resize=1440,960 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>How OMV Leveraged NIQ Pricing Intelligence to Deliver business goals&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tCPG Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Learn how OMV uses NIQ&rsquo;s pricing analytics to meet customer preferences, simulate the impact of changes, and deliver business goals<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 42 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-436869 insight type-insight status-publish has-post-thumbnail hentry insight_categories-e-commerce formats-success-story marketing_funnel_stages-consideration topics-channel-strategy brand_architecture-digital-commerce-activation lead_source-data-impact markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/i-increased-paid-search-but-my-sales-declined-a-true-story\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for &ldquo;I increased paid search but my sales declined.&rdquo; A true story.\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png?resize=300,300 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png?resize=768,768 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Remove-background-project.png?resize=1024,1024 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>&ldquo;I increased paid search but my sales declined.&rdquo; A true story.<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tChannel Strategy\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how adjusting paid search impacted sales negatively in this true story. Learn key insights and solutions. Read now!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 43 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-433506 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends insight_categories-e-commerce formats-success-story marketing_funnel_stages-decision product-omnichannel-omnisales topics-beauty-health-innovations topics-revenue-strategy brand_architecture-buying-behavior brand_architecture-omnichannel-commerce lead_source-consumer-and-shopper-insights lead_source-discover lead_source-market-performance-measurement markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/case-study-elevating-loreals-e-commerce-strategy-with-nielseniq-ecommerce-solutions\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Screenshot of Emilia Simonin talking about L'Oreal\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg 1920w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=150,84 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=300,169 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=768,432 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=1024,576 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=1536,864 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/LorealScreenShot.jpg?resize=1440,810 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Case study: Elevating L&rsquo;Or&eacute;al&rsquo;s E-commerce strategy with NielsenIQ Ecommerce Solutions&nbsp;<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tBeauty &amp; Health Innovations\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tRevenue Strategy\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how L&rsquo;Or&eacute;al optimized its e-commerce strategy using NielsenIQ&rsquo;s data-driven solutions to boost performance, visibility, and digital shelf impact.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 44 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-443073 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-tech-durables-retail topics-france lead_source-gfk lead_source-retail-solutions markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/fnac-darty-exhaustive-understanding-of-a-wide-range-of-markets-in-seconds\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for FNAC Darty: Exhaustive understanding of a wide range of markets in seconds\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg 1900w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=150,84 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=300,169 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=768,432 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=1024,576 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=1536,863 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Fnac-Darty_Success-Story_Header_NIQ_reversed.jpg?resize=1440,809 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>FNAC Darty: Exhaustive understanding of a wide range of markets in seconds<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tFrance\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">FNAC Darty uses gfknewron Retail for smarter strategies, optimized promotions, and better decision-making. Read the success story!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 45 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-426404 insight type-insight status-publish hentry insight_categories-health-wellness formats-success-story marketing_funnel_stages-awareness brand_architecture-product-content lead_source-brandbank lead_source-marketing-media-and-personalized-offers markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/niq-brandbank-carbs-cals\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Carbs &amp; Cals Scales Up with NIQ Brandbank Support\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Carbs &amp; Cals Scales Up with NIQ Brandbank Support<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">See how Carbs &amp; Cals partnered with NIQ Brandbank to enhance product visibility, streamline content, and grow their presence in digital health retail.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 46 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-441256 insight type-insight status-publish has-post-thumbnail hentry insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-tech-durables-manufacturers industries-tech-durables topics-netherlands brand_architecture-growth-strategy brand_architecture-market-measurement lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/harman-nl-reinventing-the-product-portfolio-to-stay-ahead\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Harman: Reinventing the product portfolio to stay ahead\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg 1900w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=1024,682 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=1536,1023 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/harman-header_NIQ.jpg?resize=1440,959 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Harman: Reinventing the product portfolio to stay ahead<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Manufacturers\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tNetherlands\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Find out how Harman uses GfK&rsquo;s customized intelligence to respond to constantly changing customer needs. Read the success story!<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 47 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n 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ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nielseniq.com\/wp-content\/themes\/newco-base\/dist\/images\/card-image-default-new-brand.png\" alt=\"Key Three Data Leverages NIQ Brandbank for Research\" class=\"article-image-default img-fluid\" loading=\"lazy\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>Key Three Data Leverages NIQ Brandbank for Research<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tConsumer Packaged Goods\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Key Three Data are pioneers in a revolutionary approach to integrated consumer media, shopping and purchase data collected using wearable video cameras.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 48 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div 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<title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"grid-article-card all search-post col-12 post-418691 insight type-insight status-publish has-post-thumbnail hentry insight_categories-health-wellness insight_categories-industry-trends insight_categories-sustainability formats-success-story marketing_funnel_stages-decision brand_architecture-brand-and-media brand_architecture-brand-strategy lead_source-gfk markets-global languages-en\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/differentiating-a-brand-in-a-crowded-new-category\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for LIVEKINDLY: Differentiating a brand in a crowded new category\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/07\/GettyImages-664648175-1-Price-e1689946124796.jpg?resize=1024,683 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>LIVEKINDLY: Differentiating a brand in a crowded new category<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Learn how LIVEKINDLY used NielsenIQ insights to differentiate in a saturated market, build awareness, and win consumers in a fast-growing new category.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 49 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        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insight_categories-industry-trends formats-success-story marketing_funnel_stages-decision industries-tech-durables-retail industries-tech-durables topics-indonesia brand_architecture-market-measurement brand_architecture-omnichannel-commerce lead_source-gfk markets-global languages-en custom-icon-tags\">\n<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/it-galeri-building-business-strategy-by-identifying-growth-opportunities\/\" class=\"card-cover-link\">\n\t\t<div class=\"article-card  search-card row no-gutters\">\n\n\t\t\t\t\t\t\t<div class=\"card-image col-lg-4 col-sm-3 d-none d-sm-block\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for IT Galeri: Building business strategy by identifying growth opportunities\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg 1900w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=1024,682 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=1536,1023 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Success-story_IT-Galeri_header_NIQ.jpg?resize=1440,959 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body col-lg-8 col-sm-9 d-flex flex-column\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<header class=\"col-lg-9 col-sm-11\">\n\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\t\t<span class=\"cpt-name\">Insights\n<\/span>\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tSuccess Story\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t\t<span>IT Galeri: Building business strategy by identifying growth opportunities<\/span>\n\t\t\t\t\t\t<\/h5>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tags-block\">\n\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTech and Durables Retail\n \n\t\t\t\n\t\t<\/span>\n\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tTechnology and Durables\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"tax-term single-tag\">\n\n\t\t\t\t\t\t\tIndonesia\n \n\t\t\t\n\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"entry-excerpt d-none d-lg-block\">Discover how IT Galeri identified growth opportunities and shaped its business strategy using NielsenIQ data to drive smarter, insight-led decisions.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"entry-hero-logo pb-4\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\" class=\"img-fluid\" style=\"max-height: 50px\" loading=\"lazy\" alt=\"Inline image 50 for Explore our Success Stories\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/header>\n\t\t\t\t<\/div>\n\n\t\t\t\t<footer class=\"mt-auto\">\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg 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