{"id":438003,"date":"2024-08-23T20:26:06","date_gmt":"2024-08-23T20:26:06","guid":{"rendered":"https:\/\/nielseniq.com\/?post_type=industry&#038;p=438003"},"modified":"2026-04-15T17:31:56","modified_gmt":"2026-04-15T17:31:56","slug":"packaging","status":"publish","type":"industry","link":"https:\/\/nielseniq.com\/global\/en\/industries\/consumer-packaged-goods\/packaging\/","title":{"rendered":"Packaging"},"content":{"rendered":"<div class=\"wp-block-group alignfull teardrop-pattern-hero-callout is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-cover aligncenter is-light has-parallax is-position-center-center\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--medium);padding-bottom:var(--wp--preset--spacing--medium)\"><div class=\"wp-block-cover__image-background wp-image-444827 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/packaging-header.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#afb4b3\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-cover  is-style-teardrop\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:450px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-77325d0c wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-right:var(--wp--preset--spacing--medium);padding-left:var(--wp--preset--spacing--medium)\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading\" id=\"h-packaging\">Packaging<\/h1>\n\n\n\n<p>Unpack the power of packaging data to drive innovation and growth<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-0\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button\"><a class=\"wp-block-button__link has-third-color has-accent-fifth-background-color has-text-color has-background wp-element-button\" href=\"#\">Talk to an expert<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms \"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSDXCKIZULO\" class=\"embed-iframe ms-form-iframe ms-form-id-36d71992-4d15-f011-998a-7c1e525f05ae\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/36d71992-4d15-f011-998a-7c1e525f05ae?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;uniqueid=MSDXCKIZULO&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a02fd452ea72&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a02fd452ea75&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;utm_campaign=CMP-03591-F3T0R&amp;utm_term=global_above-market_fmcgvertpack_lg_packaging-talk-to-an-expert\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n<\/div><div class=\"wp-block-group alignfull top-breadcrumb has-fourth-background-color has-background is-sticky-top is-layout-constrained wp-container-core-group-is-layout-bee6d1de wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"d-none d-lg-block\"><a href=\"https:\/\/nielseniq.com\/global\/en\/industries\/\">Industries<\/a> \/ <a href=\"https:\/\/nielseniq.com\/global\/en\/industries\/consumer-packaged-goods\/\">Consumer Packaged Goods<\/a> \/ Packaging<\/p>\n\n\n\n<p class=\"d-lg-none\"><a href=\"https:\/\/nielseniq.com\/global\/en\/industries\/\">Industries<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-1\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-765c4724 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Get in touch<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms \"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSDGB17RZMF\" class=\"embed-iframe ms-form-iframe ms-form-id-36d71992-4d15-f011-998a-7c1e525f05ae\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/36d71992-4d15-f011-998a-7c1e525f05ae?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;uniqueid=MSDGB17RZMF&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a02fd453298a&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a02fd453298c&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;utm_campaign=CMP-03591-F3T0R&amp;utm_term=global_above-market_fmcgvertpack_lg_packaging-talk-to-an-expert\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<style>\n\n.top-breadcrumb { max-height: 70px; }\n.top-breadcrumb a {background-image: none;}\n\n<\/style>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"has-niq-h-4-font-size\"><strong>Navigate evolving challenges like packaging EPR mandates, sustainability goals, and shifting consumer trends&mdash;from private label dynamics to TikTok influence. With NielsenIQ&rsquo;s trusted data, you&rsquo;ll be equipped to adapt, innovate, and thrive in a changing market.<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Our global POS and packaging data provides the precision and depth needed to validate business strategies. Get a complete view of product sales and the impact of packaging on performance. Leverage our insights to assess the opportunities and risks for more sustainable packaging solutions.<\/p>\n\n\n\n<div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-with-our-packaging-coverage-and-critical-attribution-data-you-can\">With our packaging coverage and critical attribution data, you can:<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Optimize measurement<\/strong> including sales (value and volume) by category, region, and packaging attributes for packaging EPR reporting. You can also track sustainability packaging claims across categories, packaging material, structure, and location&ndash;while charting the correlation between packaging claims and average price.<\/li>\n\n\n\n<li><strong>Drive innovation<\/strong> by staying on top of new alternative packaging materials and form factors. Understand sales and product trends across category, brand, packaging material, and structure, as well as new FMCG categories and generational spending trends and behaviors.<\/li>\n\n\n\n<li><strong>Manage costs<\/strong> by monitoring inflationary impact on packaging size and sales of private label versus brand by packaging type.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-cover d-none d-lg-block  is-style-teardrop\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" class=\"wp-block-cover__image-background wp-image-356751\" alt=\"Cover image 1 for Packaging\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1170938363-1200x800-5b2df79.jpg?resize=1024,683 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-fa90bb0cb5036ba5f651ec5bb06dca0d\" id=\"h-ebook\"><span class=\"accent-font\"><em>eBook<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-e86a885282d9444380b467b2bb40cd26\" id=\"h-unpacking-consumer-behavior\"><strong>Unpacking Consumer Behavior<\/strong><\/h2>\n\n\n\n<p>Impact of Sustainable Packaging on Buying Decisions. <\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-dbde0b06-a11f-46ac-bc1e-1ab8dbb9aeb2\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button\"><a class=\"wp-block-button__link has-white-color has-accent-first-background-color has-text-color has-background wp-element-button\" href=\"#\">Read more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms  cookie-438003-9d479061-df2a-f011-8c4e-000d3aaccaf0\"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSDK7NEJOAB\" class=\"embed-iframe ms-form-iframe ms-form-id-9d479061-df2a-f011-8c4e-000d3aaccaf0\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/9d479061-df2a-f011-8c4e-000d3aaccaf0?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;uniqueid=MSDK7NEJOAB&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a02fd4535483&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a02fd4535485&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Findustries%2Fconsumer-packaged-goods%2Fpackaging%2F&amp;utm_campaign=CMP-03591-F3T0R&amp;utm_term=global_above-market_fmcgvertpack_lg_packaging-talk-to-an-expert\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><div class=\"niq-ms-gated-wrap\"><div id=\"gated-MSDK7NEJOAB\" class=\"ms-form-gated-content ms-form-gated-id-9d479061-df2a-f011-8c4e-000d3aaccaf0\">\n\n<h3 class=\"wp-block-heading\">Resources<\/h3>\n\n\n\n<p>Select the resources you would like to download.<\/p>\n\n\n\n<ul class=\"wp-block-list gated-list\">\n<li><a href=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/01\/NIQ-impact-of-sustainable-packaging-on-consumer-buying-decisions.pdf\">Unpacking Consumer Behavior<\/a><\/li>\n<\/ul>\n\n<\/div><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-390cc3691a12d751a216cfef93631d1b\" id=\"h-analysis\"><span class=\"accent-font\"><em>Analysis<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-37063ff1542b6dffb3b1f04e4308500d\" id=\"h-unpacking-eco-excellence-how-sustainable-packaging-influences-consumers\"><strong>Unpacking eco excellence: How sustainable packaging influences consumers<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-third-color has-accent-fifth-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/insights\/analysis\/2023\/unpacking-eco-excellence-how-sustainable-packaging-influences-consumers\/\">Let&rsquo;s partner up<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-cover is-light  is-style-teardrop  has-flat-border-bottom-left\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"1025\" height=\"683\" class=\"wp-block-cover__image-background wp-image-419835\" alt=\"Cover image 2 for Packaging\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/06\/GettyImages-1315120811-1025x683-27c3a53_ddd178.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/06\/GettyImages-1315120811-1025x683-27c3a53_ddd178.jpg 1025w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/06\/GettyImages-1315120811-1025x683-27c3a53_ddd178.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/06\/GettyImages-1315120811-1025x683-27c3a53_ddd178.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/06\/GettyImages-1315120811-1025x683-27c3a53_ddd178.jpg?resize=768,512 768w\" sizes=\"auto, (max-width: 1025px) 100vw, 1025px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div><\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-cover is-light d-none d-lg-block  is-style-teardrop\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"835\" class=\"wp-block-cover__image-background wp-image-358078\" alt=\"Cover image 3 for Packaging\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg?resize=150,104 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg?resize=300,209 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg?resize=768,534 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/09\/1278543505-1201x835-2e6bd67.jpg?resize=1024,713 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-d6d59a2c8e3956d29e09f87ad112f7cb\" id=\"h-education\"><span class=\"accent-font\"><em>Education<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-12c517f46432adcab3415d137138ea96\" id=\"h-good-things-come-from-sustainable-packaging\"><strong>Good things come from sustainable packaging<\/strong><\/h2>\n\n\n\n<p>How to Get Ready for EPR.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-second-color has-accent-second-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/insights\/education\/2024\/good-things-come-from-sustainable-packaging-how-to-get-ready-for-epr\/\">Read more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-90c4f84b7f1a906c6d3cf057af3274c7\" id=\"h-commentary\"><span class=\"accent-font\"><em>Commentary<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-fdc54dec9f34376ab8118fd1d77aaba6\" id=\"h-a-future-without-plastic-can-the-world-really-go-plastic-free\"><strong>A future without plastic: Can the world really go plastic-free?<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-first-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/insights\/commentary\/2024\/a-future-whithough-plastic-brandbank\/\">Read more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-cover is-light  is-style-teardrop  has-flat-border-bottom-left\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" class=\"wp-block-cover__image-background wp-image-288493\" alt=\"Cover image 4 for Packaging\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2023\/02\/GettyImages-1255596059-1201x800-5b2df79.jpg?resize=1024,683 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div><\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-cover alignfull has-parallax is-position-center-center is-style-niq-die-cut svg-color-third\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large);min-height:300px;aspect-ratio:unset;\"><div role=\"img\" aria-label=\"Woman at store front hanging an open sign with a list of hours below her\" class=\"wp-block-cover__image-background wp-image-444825 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/market-measurement-header.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#79746d\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-cover  is-style-teardrop\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:600px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-8de6219b wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--medium);padding-bottom:0;padding-left:var(--wp--preset--spacing--medium)\">\n<h4 class=\"wp-block-heading\" id=\"h-featured-product\"><em><span class=\"accent-font\">Featured Product<\/span><\/em><\/h4>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-market-measurement\"><strong>Market Measurement<\/strong><\/h2>\n\n\n\n<p>Grow your business and market share with a complete view of performance across categories, channels, and global markets.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-third-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/market-measurement\/\">Unlock your solution today<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div><div class=\"wp-block-cover alignfull has-parallax is-position-center-center is-style-niq-die-cut svg-color-third svg-pos-right\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large);min-height:300px;aspect-ratio:unset;\"><div class=\"wp-block-cover__image-background wp-image-398729 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/03\/GettyImages-1316821681-1200x800-5b2df79-1.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-cover  is-style-teardrop  has-flat-border-bottom-left\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:500px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-8de6219b wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--medium);padding-bottom:0;padding-left:var(--wp--preset--spacing--medium)\">\n<h4 class=\"wp-block-heading\" id=\"h-featured-product-0\"><em><span class=\"accent-font\">Featured Product<\/span><\/em><\/h4>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-niq-bases-pack-amp-design\"><strong>NIQ BASES Pack &amp; Design<\/strong><\/h2>\n\n\n\n<p>Develop powerful packaging and predict the potential of the pack in market.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-second-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/bases-pack-and-design\/\">Unlock your solution today<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><h2 class=\"wp-block-heading\" id=\"h-meet-the-team\">Meet the team<\/h2><div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/trask-headshot.jpg\" alt=\"trask headshot\" class=\"wp-image-578198\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/trask-headshot.jpg 400w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/trask-headshot.jpg?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/trask-headshot.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\"><\/figure>\n\n\n<p><strong>Matt Trask<\/strong><\/p>\n\n\n\n<p>Global Packaging&nbsp; SVP<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-5\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/matthew-trask-0b438a8\/\" target=\"_blank\" rel=\"noreferrer noopener\">Matt Trask<\/a><\/strong><\/p>\n\n\n\n<p>Global Packaging&nbsp; SVP<\/p>\n\n\n\n<p>Matt is a senior commercial leader with 25+ years of experience shaping sales, data, and media strategies for global CPGs, retailers, and manufacturers. He drives growth by aligning market intelligence with business objectives, enabling organizations to make smarter, faster decisions.<\/p>\n\n\n\n<p>In his current role, Matt partners with leading packaging companies worldwide, leveraging NIQ&rsquo;s Full View measurement to deliver actionable insights on consumer trends, market share, and demand planning&mdash;fueling innovation and long-term growth.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-83.png\" alt=\"Inline image 1 for Packaging\" class=\"wp-image-597119\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-83.png 400w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-83.png?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-83.png?resize=300,300 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\"><\/figure>\n\n\n<p><strong>Joe Ryser<\/strong><\/p>\n\n\n\n<p>Sr. Director Packaging<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-5\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><strong><a href=\"https:\/\/www.linkedin.com\/in\/josephryser\/\" target=\"_blank\" rel=\"noreferrer noopener\">Joe Ryser<\/a><\/strong><\/strong><\/p>\n\n\n\n<p>Sr. Director Packaging<\/p>\n\n\n\n<p>I&rsquo;m a senior sales advisor with 25 years of experience driving growth across the CPG, retail, marketing, and packaging industries. I&rsquo;m passionate about helping packaging clients leverage NIQ measurement, omnichannel analytics, and real consumer behavior to guide smarter decisions, unlock new opportunities, and drive meaningful outcomes.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Stuart-James.jpg\" alt=\"Stuart James\" class=\"wp-image-462295\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Stuart-James.jpg 400w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Stuart-James.jpg?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Stuart-James.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\"><\/figure>\n\n\n<p><strong>Stuart James<\/strong><\/p>\n\n\n\n<p>European Packaging Sales Director<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-3\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/stuart-james-7766a516\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stuart James<\/a><\/strong><\/p>\n\n\n\n<p>European Packaging Sales Director<\/p>\n\n\n\n<p>With 20+ years in print, paper, and packaging, Stuart has helped FMCG and retail brands make packaging more sustainable. His expertise now supports leading packaging companies in leveraging NielsenIQ&rsquo;s consumer insights to drive sustainable innovation, supply planning, and growth.&nbsp;<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"900\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/kasra-eskandari-1.jpg\" alt=\"Kasra Eskandari\" class=\"wp-image-462296\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/kasra-eskandari-1.jpg 900w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/kasra-eskandari-1.jpg?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/kasra-eskandari-1.jpg?resize=300,300 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/kasra-eskandari-1.jpg?resize=768,768 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\"><\/figure>\n\n\n<p><strong>Kasra Eskandari<\/strong><\/p>\n\n\n\n<p>Director, Sales Consulting<\/p>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-4\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/keskandari\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kasra Eskandari<\/a><\/strong><\/p>\n\n\n\n<p>Director, Sales Consulting | Consumer Panel<\/p>\n\n\n\n<p>With extensive experience in FMCG and packaging across food, beverage, and cosmetics, Kasra leverages NIQ&rsquo;s retail insights to identify market trends, driving sustainable innovation, material supply planning, and strategic growth. He is a trusted advisor to packaging companies in the dynamic FMCG sector.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Sin-titulo-400-x-400-px.png\" alt=\"Inline image 2 for Packaging\" class=\"wp-image-578531\" style=\"width:800px\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Sin-titulo-400-x-400-px.png 400w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Sin-titulo-400-x-400-px.png?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Sin-titulo-400-x-400-px.png?resize=300,300 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\"><\/figure>\n\n\n<p><strong>Caitlin Boyd<\/strong><\/p>\n\n\n\n<p>Client Engagement Manager, Packaging<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-5\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><strong><a href=\"https:\/\/www.linkedin.com\/in\/caitlin-boyd-bb5127a9\/\" target=\"_blank\" rel=\"noreferrer noopener\">Caitlin Boyd<\/a><\/strong><\/strong><\/p>\n\n\n\n<p>Client Engagement Manager, Packaging<\/p>\n\n\n\n<p>With over six years of experience working with a variety of CPG organizations across multiple verticals. She has successfully leveraged her traditional CPG background to support clients in the Packaging Industry, delivering a personalized, white-glove experience. Caitlin partners closely with her clients to help them stay competitive, using her industry knowledge to maximize the value and understanding they gain from their data. She is passionate about the tools NIQ offers and believes that NIQ&rsquo;s Full View delivers the most comprehensive and insightful perspective on consumer purchasing behavior.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-27.png\" alt=\"zachs headshot\" class=\"wp-image-578199\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-27.png 800w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-27.png?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-27.png?resize=300,300 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Diseno-sin-titulo-27.png?resize=768,768 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><\/figure>\n\n\n<p><strong>Zach Mathews<\/strong><\/p>\n\n\n\n<p>Associate Sales Director, Packaging<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-5\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/zachary-mathews\/\" target=\"_blank\" rel=\"noreferrer noopener\">Zach Mathews<\/a><\/strong><\/p>\n\n\n\n<p>Associate Sales Director, Packaging<\/p>\n\n\n\n<p>Zach&rsquo;s career spans over 11+ years across sales, data, and print industries. As an Associate Director, Zach helps empower packaging decision makers to measure what matters through NIQ Data and Insights.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Daniel-Becerra.jpg\" alt=\"Daniel Becerra\" class=\"wp-image-462300\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Daniel-Becerra.jpg 400w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Daniel-Becerra.jpg?resize=150,150 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Daniel-Becerra.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\"><\/figure>\n\n\n<p><strong>Daniel Becerra<\/strong><\/p>\n\n\n\n<p>Associate Sales Director, Packaging<\/p>\n\n\n\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-5\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Learn more<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/danielbecerra1\/\" target=\"_blank\" rel=\"noreferrer noopener\">Daniel Becerra<\/a><\/strong><\/p>\n\n\n\n<p>Associate Sales Director, Packaging<\/p>\n\n\n\n<p>With 10+ years in market research (6 years as an NIQ client and 5+ years in market research agencies). He helps packaging companies use NielsenIQ&rsquo;s consumer insights to drive supply planning, growth and innovation.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-niq-blocks-niq-smart-list niq-smart-list entry-related-posts\">\n\n    \n            <div class=\"separator-meta-row row justify-content-between\">\n\t<div class=\"col-sm-8 col-md-9 col-lg-10 col-12\">\n\t\t<div class=\"header-col-primary\">\n\t\t\t<h5 class=\"mr-auto\">\n\t\t\t\t\t\t\t\t\tRelated Insights\n\t\t\t\t\t\t\t<\/h5>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-sm-4 col-md-3 col-lg-2 d-none d-sm-block\">\n\t\t<div class=\"header-col-secondary d-flex justify-content-end\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n        \n    \n<div class=\"\n    js-niq-smartlist-grid\n    \n    \n    \n    row no-gutters card-gutters\n  \" data-block=\"niq-smart-list\" data-columns=\"\">\n\n        \n                 \n                           \n                                                \n               \n                <!-- featured_counter: 0, is_compact: no -->\n\n<article class=\"col-sm-6 col-md-6 col-lg-3 post-602679 insight type-insight status-publish has-post-thumbnail hentry insight_categories-data-science-analytics insight_categories-industry-trends formats-events formats-industry-webinar formats-webinar industries-consumer-packaged-goods industries-cpg-manufacturers industries-retail-cpg-fmcg industries-financial-services industries-media industries-public-sector industries-tech-durables-manufacturers industries-tech-durables-retail industries-tech-durables topics-data-analytics topics-demographic-insights topics-diy-home-living topics-travel-entertainment lead_source-geomarketing markets-global languages-en custom-icon-tags\">\n\t\t\t<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/events\/2026\/webinar-regiograph-tips-and-tricks\/\" target=\"_self\" class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"513\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Webinar: RegioGraph Tips and Tricks\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp 1600w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=150,75 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=300,150 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=768,384 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1024,513 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1536,769 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1440,721 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body d-flex flex-column justify-content-between\">\n\t\t\t\t<header>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tEvents\n <span>, <\/span>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tWebinar\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t<span>Webinar: RegioGraph Tips and Tricks<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/header>\n\n\t\t\t\t<footer>\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<time class=\"updated entry-updated \" datetime=\"2026-05-12T10:03:29+00:00\">\n\t\t\t<span class=\"date-day\">12<\/span>\n\t\t\t<span class=\"date-month\">May\n<\/span>\n\t\t\t<span class=\"date-year\">2026<\/span>\n\t\t<\/time>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\n\n\n\n                                \n               \n                                                            \n               \n                <!-- featured_counter: 0, is_compact: no -->\n\n<article class=\"col-sm-6 col-md-6 col-lg-3 post-609524 insight type-insight status-publish has-post-thumbnail hentry insight_categories-consumer-behavior insight_categories-data-science-analytics insight_categories-industry-trends formats-infographic industries-consumer-packaged-goods industries-cpg-manufacturers industries-retail-cpg-fmcg industries-financial-services industries-public-sector industries-tech-durables-manufacturers industries-tech-durables-retail industries-tech-durables topics-data-analytics topics-germany topics-western-europe brand_architecture-brand-and-media brand_architecture-market-measurement brand_architecture-market-trends brand_architecture-marketing-effectiveness roles-generic lead_source-geomarketing lead_source-gfk markets-global languages-en custom-icon-tags\">\n\t\t\t<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/infographic\/2026\/map-of-the-month-industry-density-germany-2026\/\" target=\"_self\" class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"582\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Worker grinding in the industry\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg 2000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=150,85 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=300,170 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=768,436 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=1024,582 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=1536,872 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=1980,1125 1980w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/05\/offset_410360_cut.jpg?resize=1440,818 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body d-flex flex-column justify-content-between\">\n\t\t\t\t<header>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tInfographic\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t<span>Map of the Month: Industry Density, Germany 2026<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/header>\n\n\t\t\t\t<footer>\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<time class=\"updated entry-updated \" datetime=\"2026-05-06T08:38:20+00:00\">\n\t\t\t<span class=\"date-day\">06<\/span>\n\t\t\t<span class=\"date-month\">May\n<\/span>\n\t\t\t<span class=\"date-year\">2026<\/span>\n\t\t<\/time>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<span class=\"icon-hover\"><svg width=\"24px\" height=\"24px\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>02_Elements\/Icons\/ArrowRight<\/title>\n    <g id=\"00_Symbols\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"02_Elements\/Icons\/ArrowRight\" fill=\"#000000\">\n            <path d=\"M13.2181746,4.22 L20.9963492,11.9981746 L13.2181746,19.7763492 L11.803961,18.3621356 L17.168,12.997 L3,12.9976407 L3,10.9976407 L17.166,10.997 L11.803961,5.63421356 L13.2181746,4.22 Z\" id=\"Color\"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>\n<\/span><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/footer>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/a>\n<\/article>\n\n\n\n\n\n                                \n               \n                                                            \n               \n                <!-- featured_counter: 0, is_compact: no -->\n\n<article class=\"col-sm-6 col-md-6 col-lg-3 post-608963 insight type-insight status-publish has-post-thumbnail hentry insight_categories-data-science-analytics insight_categories-industry-trends formats-events formats-industry-webinar formats-webinar industries-consumer-packaged-goods industries-cpg-manufacturers industries-retail-cpg-fmcg industries-financial-services industries-media industries-public-sector industries-tech-durables-manufacturers industries-tech-durables-retail industries-tech-durables topics-data-analytics topics-demographic-insights topics-diy-home-living topics-travel-entertainment lead_source-geomarketing markets-global languages-en custom-icon-tags\">\n\t\t\t<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/events\/2026\/webinar-from-data-to-decisions-mapping-consumer-potential-worldwide\/\" target=\"_self\" class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"525\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/04\/geomarketing-locations.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for 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