{"id":434713,"date":"2024-08-15T02:31:52","date_gmt":"2024-08-15T02:31:52","guid":{"rendered":"https:\/\/nielseniq.com\/?post_type=solution&#038;p=434713"},"modified":"2026-02-03T20:01:45","modified_gmt":"2026-02-03T20:01:45","slug":"analytics-and-activation","status":"publish","type":"solution","link":"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/","title":{"rendered":"Analytics and Activation"},"content":{"rendered":"<div class=\"wp-block-group alignfull teardrop-pattern-hero-callout is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-cover aligncenter is-light has-parallax is-position-center-center\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--medium);padding-bottom:var(--wp--preset--spacing--medium)\"><div class=\"wp-block-cover__image-background wp-image-444814 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/analytics-and-activation-header.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#afb4b3\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-cover  is-style-teardrop\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:450px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-cd566016 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--medium);padding-bottom:0;padding-left:var(--wp--preset--spacing--medium)\">\n<h1 class=\"wp-block-heading\" id=\"h-analytics-amp-activation\">Analytics &amp; Activation<\/h1>\n\n\n\n<p>Optimize e-commerce, develop winning assortments, and manage your supply chain.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-2\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button\"><a class=\"wp-block-button__link has-third-color has-accent-first-background-color has-text-color has-background wp-element-button\" href=\"#\">Talk to an expert<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms \"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSDVPUGKFZQ\" class=\"embed-iframe ms-form-iframe ms-form-id-36d71992-4d15-f011-998a-7c1e525f05ae\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/36d71992-4d15-f011-998a-7c1e525f05ae?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;uniqueid=MSDVPUGKFZQ&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a02fbb9ae117&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a02fbb9ae119&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;utm_campaign=CMP-03590-R7H6Y&amp;utm_term=global_above-market_fmcgaac_aw_analytics-and-activation-solutions-page\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n<\/div><div class=\"wp-block-group alignfull top-breadcrumb has-fourth-background-color has-background is-sticky-top is-layout-constrained wp-container-core-group-is-layout-bee6d1de wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"d-none d-lg-block\"><a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/\">Solutions<\/a> \/ Analytics &amp; Activation<\/p>\n\n\n\n<p class=\"d-lg-none\"><a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/\">Solutions<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<div class=\"wp-block-niq-blocks-niq-popup\"><div id=\"popup-content-3\" class=\"popup-content niq-popup niq-modal-lg niq-logo\" data-popup-settings=\"niq-modal-lg niq-logo\">\n<div class=\"wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-765c4724 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button niq-popup-button is-style-underline\"><a class=\"wp-block-button__link has-second-color has-deep-blue-background-color has-text-color has-background wp-element-button\" href=\"#\">Get in touch<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group niq-popup-content is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"niq-ms-form-title\" data-msd-form-title style=\"text-align:left\">\n  \n<\/h2>\n\n\n    <div class=\"wp-block-niq-blocks-niq-ms-forms niq-ms-forms \"><div class=\"niq-ms-form-wrap\"><div class=\"loading\" data-uw-styling-context=\"true\"><div class=\"d-flex justify-content-center align-items-center\" data-uw-styling-context=\"true\"><div class=\"spinner-border\" role=\"status\" data-uw-styling-context=\"true\"><\/div><\/div><\/div><iframe loading=\"lazy\" id=\"MSD2GC9OZA1\" class=\"embed-iframe ms-form-iframe ms-form-id-36d71992-4d15-f011-998a-7c1e525f05ae\" src=\"https:\/\/assets-eur.mkt.dynamics.com\/56e26d0d-2051-4c2f-af10-5fe41ed540ed\/digitalassets\/standaloneforms\/36d71992-4d15-f011-998a-7c1e525f05ae?ad=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;uniqueid=MSD2GC9OZA1&amp;app-css-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fthemes%2Fnewco-base%2Fdist%2Fstyles%2Fapp.css%3Fid%3D1c64e640d9bd8b695603140305af4e86%3F6a02fbb9b086d&amp;ms-forms-js-src=https%3A%2F%2Fnielseniq.com%2Fwp-content%2Fplugins%2Fniq-msd-forms%2Fbuild%2Fms_forms.js%3F6a02fbb9b086e&amp;lead_language=en&amp;page_url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;referer_url=http%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Fsolutions%2Fanalytics-and-activation%2F&amp;utm_campaign=CMP-03590-R7H6Y&amp;utm_term=global_above-market_fmcgaac_aw_analytics-and-activation-solutions-page\" width=\"100%\" height=\"\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"true\" frameborder=\"0\"><\/iframe><\/div><\/div>\n\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<style>\n\n.top-breadcrumb { max-height: 70px; }\n.top-breadcrumb a {background-image: none;}\n\n<\/style>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"has-niq-h-4-font-size\"><strong>Unlock the full potential of your business with NIQ&rsquo;s comprehensive suite of analytics and activation solutions. A commitment to optimization lies at the heart of these offerings, ensuring that every aspect of your operations is finely tuned for maximum efficiency, effectiveness, and growth.<\/strong><\/p>\n\n\n\n<p>Harness the power of advanced analytics and cutting-edge technology, including AI and automation, to transform your strategies and business decision-making. Our solutions make it simple to diagnose what happened, why it happened, and what to do next in your <a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/e-commerce-activation\/\">e-commerce<\/a>, <a href=\"https:\/\/nielseniq.com\/global\/en\/products\/digital-shelf\/\">digital shelf<\/a>, <a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/pricing-and-promotion-solutions\/\">pricing strategy<\/a>, <a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/supply-and-distribution\/\">supply chain<\/a>, and<a href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/assortment-and-shelf-execution\/\"> assortment activities<\/a>.<\/p>\n\n\n\n<p>Deliver personalized shopping experiences and outperform competitors by leveraging strategic market and first-party data insights. Our focus on personalization ensures that your offerings are delivered to the right customers at the right time, across channels. Learn more about how our Analytics and Activation solutions empower your business with actionable insights and seamless integration, allowing you to make informed decisions that enhance performance across all channels.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><h2 class=\"wp-block-heading\" id=\"h-our-analytics-amp-activation-solutions\">Our Analytics &amp; Activation Solutions<\/h2><div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-group pattern-callout teardrop-cards teardrop-orange is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-618311cbac916cf253b92b4d05b728dd\" id=\"lorem-ipsum\">E-Commerce Activation<\/h4>\n\n\n\n<p>Understand what consumers are searching for, deliver the right product content, assure product availability, streamline distribution, and optimize actions and promotions through data-driven activation strategies.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-black-color has-text-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/e-commerce-activation\/\">click<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-6e0937843bc444c70865fa0dc6bfbb09\" id=\"lorem-ipsum\">Pricing &amp; Promotion<\/h4>\n\n\n\n<p>Identify optimal pricing&mdash;both regular and promotional&mdash;to maximize profits and refine your pricing strategy for improved ROI on  promotional activities.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link has-black-color has-text-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/pricing-and-promotion-solutions\/\">click<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-262c5236ff0fa1699426ef6df57aa8d8\" id=\"lorem-ipsum\">Supply &amp; Distribution<\/h4>\n\n\n\n<p>Optimize your supply chain and streamline distribution strategies with powerful strategic insights, location-based analytics, and competitive benchmarking.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--3\"><a class=\"wp-block-button__link has-black-color has-text-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/supply-and-distribution\/\">click<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-abf737b8e2f9ff8f68cb8006ee19ec41\" id=\"lorem-ipsum\">Assortment &amp; Shelf Execution<\/h4>\n\n\n\n<p>Optimize assortment and merchandising decisions across channels with cloud-based analytics powered by AI, automation, and integrated data for superior category management.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--4\"><a class=\"wp-block-button__link has-black-color has-text-color wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/solutions\/analytics-and-activation\/assortment-and-shelf-execution\/\">click<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><h2 class=\"wp-block-heading\" id=\"h-why-niq\">Why NIQ<\/h2><div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"wp-block-group alignfull separator-three-columns-class has-white-background-color has-background is-layout-constrained wp-container-core-group-is-layout-ceb7b09c wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-200-billion\">200 billion+<\/h3>\n\n\n\n<p>online data points tracked daily by NIQ across 75+ countries and 56+ million products, providing the most comprehensive analytics for business optimization.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-10-to-20\">10% to 20%<\/h3>\n\n\n\n<p>revenue increases attributed to streamlined store-stocking practices and improved in-stock position from reallocated spaced and refined assortments, enabled by data-driven activation.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-600-000\">600,000+<\/h3>\n\n\n\n<p>active participants in the largest e-commerce panel in the world through Fox Intelligence by NielsenIQ.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-third-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n<div class=\"wp-block-cover  is-style-teardrop\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"812\" height=\"572\" class=\"wp-block-cover__image-background wp-image-443728\" alt=\"Case Study: Find out how L&rsquo;Oreal partnered with NIQ to drive ecommerce growth through understanding consumer behaviour \" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Loreal.png\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Loreal.png 812w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Loreal.png?resize=150,106 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Loreal.png?resize=300,211 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/Loreal.png?resize=768,541 768w\" sizes=\"auto, (max-width: 812px) 100vw, 812px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-ae021705754af953d6db13104bba4d7e\" id=\"h-case-study\"><span class=\"accent-font\"><em>Case Study<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-267c63f6bd2a629b42fd159d74d61dff\" id=\"h-find-out-how-l-oreal-partnered-with-niq-to-drive-ecommerce-growth-through-understanding-consumer-behaviour\"><strong>Find out how L&rsquo;Oreal partnered with NIQ to drive ecommerce growth through understanding consumer behaviour  <\/strong><div class=\"ewa-rteLine\" style=\"font-family: Arial;font-size: 10pt\"><\/div><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-fifth-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/case-study-elevating-loreals-e-commerce-strategy-with-nielseniq-ecommerce-solutions\/\">Let&rsquo;s partner up<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-third-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-ba512e72971cf2403fa9ca2864f74090\" id=\"h-case-study-0\"><span class=\"accent-font\"><em>Case Study<\/em><\/span><\/h4>\n\n\n\n<h2 class=\"wp-block-heading has-second-color has-text-color has-link-color wp-elements-79a947a7b914c38481d691b4e3b470f1\" id=\"h-foxintelligence-has-allowed-us-to-truly-understand-the-dynamics-of-our-online-market-as-well-as-the-behaviour-of-e-shoppers\"><strong>Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers.<\/strong><div class=\"ewa-rteLine\" style=\"font-family: Arial;font-size: 10pt\"><\/div><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-second-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/insights\/success-story\/2024\/foxintelligence-has-allowed-us-to-truly-understand-the-dynamics-of-our-online-market-as-well-as-the-behaviour-of-e-shoppers\/\">Let&rsquo;s partner up<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n<div class=\"wp-block-cover  is-style-teardrop  has-flat-border-bottom-left\" style=\"border-style:none;border-width:0px;padding-top:0;padding-right:var(--wp--preset--spacing--large);padding-bottom:0;padding-left:var(--wp--preset--spacing--large)\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" class=\"wp-block-cover__image-background wp-image-459742\" alt=\"Case Study: Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers.\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg\" data-object-fit=\"cover\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg 1200w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg?resize=300,200 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg?resize=768,512 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/09\/Couple20online20shopping20on20the20couch-jpg.jpeg?resize=1024,683 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div><\/div><\/div>\n\n\n<div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div><div class=\"wp-block-cover alignfull is-light has-parallax is-position-center-center is-style-niq-die-cut svg-color-third\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large);min-height:300px;aspect-ratio:unset;\"><div role=\"img\" aria-label=\"An Asian woman wearing a denim shirt holding her cell phone in one hand and three packages in the other\" class=\"wp-block-cover__image-background wp-image-413789 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/05\/asian-woman-looking-at-phone-holding-3-packages.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#79746d\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-cover  is-style-teardrop\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:500px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-cd566016 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--medium);padding-bottom:0;padding-left:var(--wp--preset--spacing--medium)\">\n<h4 class=\"wp-block-heading\" id=\"h-featured-product\"><em><span class=\"accent-font\">Featured Product<\/span><\/em><\/h4>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-foxintelligence-by-nielseniq\"><strong>Foxintelligence by NielsenIQ<\/strong><div><strong style=\"font-size: 10pt\"><\/strong><\/div><\/h2>\n\n\n\n<p>A unique data platform leveraging A.I. and best-in-class tools to create the most comprehensive e-commerce data in Europe&mdash;delivering insights to help brands act on e-commerce consumer trends.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-fourth-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/landing-page\/foxintelligence-by-nielseniq\/\">Unlock Your Solution Today<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div><div class=\"wp-block-cover alignfull is-light has-parallax is-position-center-center is-style-niq-die-cut svg-color-third svg-pos-right\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large);min-height:300px;aspect-ratio:unset;\"><div role=\"img\" aria-label=\"NielsenIQ Omnisales\" class=\"wp-block-cover__image-background wp-image-444955 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2024\/08\/GettyImages-1487069717-1201x1034-3540385.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns container-md is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-md-12 col-sm-12 col-xs-12 col-lg-6 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-cover  is-style-teardrop  has-flat-border-bottom-left\" style=\"margin-top:0;padding-right:0;padding-left:0;min-height:500px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-second-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-cd566016 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--medium);padding-bottom:0;padding-left:var(--wp--preset--spacing--medium)\">\n<h4 class=\"wp-block-heading\" id=\"h-featured-product-0\"><em><span class=\"accent-font\">Featured Product<\/span><\/em><\/h4>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-nielseniq-omnisales\"><strong>NielsenIQ Omnisales<\/strong><div><strong style=\"font-size: 10pt\"><\/strong><\/div><\/h2>\n\n\n\n<p>Drive your omnichannel growth strategy with a comprehensive view of sales and share covering both online and offline channels.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-accent-first-background-color has-background wp-element-button\" href=\"https:\/\/nielseniq.com\/global\/en\/products\/nielseniq-omnisales\/\">Unlock your solution today<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div><div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-third-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:150px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-niq-blocks-niq-smart-list niq-smart-list entry-related-posts\">\n\n    \n            <div class=\"separator-meta-row row justify-content-between\">\n\t<div class=\"col-sm-8 col-md-9 col-lg-10 col-12\">\n\t\t<div class=\"header-col-primary\">\n\t\t\t<h5 class=\"mr-auto\">\n\t\t\t\t\t\t\t\t\tRelated Insights\n\t\t\t\t\t\t\t<\/h5>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-sm-4 col-md-3 col-lg-2 d-none d-sm-block\">\n\t\t<div class=\"header-col-secondary d-flex 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topics-travel-entertainment lead_source-geomarketing markets-global languages-en custom-icon-tags\">\n\t\t\t<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/events\/2026\/webinar-regiograph-tips-and-tricks\/\" target=\"_self\" class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"513\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Webinar: RegioGraph Tips and Tricks\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp 1600w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=150,75 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=300,150 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=768,384 768w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1024,513 1024w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1536,769 1536w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2025\/06\/Webinar_RegioGraph_2023_29ed71.webp?resize=1440,721 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body d-flex flex-column justify-content-between\">\n\t\t\t\t<header>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tEvents\n <span>, <\/span>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tWebinar\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t<span>Webinar: RegioGraph Tips and Tricks<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/header>\n\n\t\t\t\t<footer>\n\t\t\t\t\t<div class=\"d-flex justify-content-between align-items-center\">\n\t\t\t\t\t\t<div class=\"label-class\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<time class=\"updated entry-updated \" datetime=\"2026-05-12T10:03:29+00:00\">\n\t\t\t<span class=\"date-day\">12<\/span>\n\t\t\t<span class=\"date-month\">May\n<\/span>\n\t\t\t<span class=\"date-year\">2026<\/span>\n\t\t<\/time>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"card-btn\"><svg 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topics-cpg-foods topics-revenue-strategy brand_architecture-assortment-and-shelf-execution markets-global languages-en\">\n\t\t\t<a href=\"https:\/\/nielseniq.com\/global\/en\/insights\/webinar\/2026\/spaceman-evolving-to-unlock-value\/\" target=\"_self\" class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img width=\"599\" height=\"400\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/GettyImages-1322693248-600x400-bf06395.jpg?w=599\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Spaceman: Evolving to Unlock Value through Cloud &amp; AI\/ML&#8239;\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/GettyImages-1322693248-600x400-bf06395.jpg 599w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/GettyImages-1322693248-600x400-bf06395.jpg?resize=150,100 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/02\/GettyImages-1322693248-600x400-bf06395.jpg?resize=300,200 300w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 1440px) 100vw, 1980px\" decoding=\"async\" loading=\"eager\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"card-body d-flex flex-column justify-content-between\">\n\t\t\t\t<header>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-tax label-class\">\n\n\t\n\t\n\t\t\n\t\t\t\t\t<span class=\"tax-term\">\n\t\t\t\t\t\t\t\t\tWebinar\n \t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<h5 class=\"entry-title\">\n\t\t\t\t\t\t<span>Spaceman: Evolving to Unlock Value through Cloud &amp; AI\/ML&#8239;&nbsp;<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/header>\n\n\t\t\t\t<footer>\n\t\t\t\t\t<div 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class=\"card-cover-link \">\t\t\t\t\t\t\n\t\t\t\n\t<div class=\"article-card\n\t\t\t\n\t\t\t\">\n\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"card-image\">\n\t\t\t\t\t<div class=\"img-wrap ratio-16-9\">\n\t\t\t\t\t\t<div class=\"img-content \">\n\t\t\t\t\t\t\t<img width=\"1024\" height=\"501\" src=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/05\/1387645217-18.jpg?w=1024\" class=\"article-image-custom img-fluid wp-post-image\" alt=\"Hero image for Free compendium: NIQ Retail Purchasing Power\" srcset=\"https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/05\/1387645217-18.jpg 2000w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/05\/1387645217-18.jpg?resize=150,73 150w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/05\/1387645217-18.jpg?resize=300,147 300w, https:\/\/nielseniq.com\/wp-content\/uploads\/sites\/4\/2026\/05\/1387645217-18.jpg?resize=768,376 768w, 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